So we’re all aware that the world of events can have its moments. That’s what makes it special, right?! One minute you can be sobbing into your Matcha Green Tea Crème Frappuccino and the next laughing like a loon. Somewhere often in between these two states and providing blessed relief and support can be found the producer or designer, the animators and 3D modellers, the lighting folks and all the other great people and organisations we rather generally call our ‘freelancers’ or ‘suppliers’.
I’m Raj, a content designer and one of the founding members of SomeBrightSpark. I am also a British Sikh man of Punjabi descent. I’m proud of being Punjabi and belonging to the Sikh religion as it’s my heritage and is part of what makes me who I am. My grandfather arrived from India in 1956 and worked at Dunlop in Leicester up until his retirement in 1982. Today we are now three big families, well established in this country, and we all feel part of this melting pot. Read More
Early last week a team of ten designers, creatives and video editors received details of the 434 official winners of the coveted D&AD Pencils for the 2018 award ceremony. The team had around 50 hours to create a short video sting for each winner, which had to include their profile, award-winning work and professional credentials.
Besides the start of the Easter holidays and the clocks ‘springing’ forward, March is also the month of International Women’s Day. Not only is the day important for obvious reasons, but our design team always take a particular interest in how brands mark the occasion. We’ll be featuring some of our favourite in our Sevenses blog this month. We’ll also be taking a look at the other things that really caught our attention over the last month, from new movies, websites, shows, campaigns and anything else deemed worthy as being creative inspiration. Read More
February gave us two of the biggest global events, The Winter Olympics and the BAFTA Awards. As a live events agency February was an inspiring month for the team as we eagerly awaited to see who would do what. But as with all of our Sevenses blogs we don’t just cover events. Throughout the month our creative teams also put forward things that have sparked their interest. So let’s take a look at this month’s event and design inspiration. Read More
January. Let’s be honest it’s a pretty depressing month. We’re all cold, tired, ill or feeling depressed having broken or failed at all of our New Year’s resolutions. But we’re here to inject a little big of joy back into your lives. As always with our Sevenses blogs, we’ve concocted a medley of our most favourite art and design related niceties that cropped up throughout the month.
So sit back, indulge and feel happier.
For many of our (older) live event producers a lot has changed over the past 20 years. As an industry we’ve evolved in response to the changes in consumer behaviours and technology. Change has been encouraged by political and economical uncertainties. All of these factors have shaped, influenced and redefined the event industry. Now, clients demand more bang for their buck and audiences no longer expect to simply attend an event. Instead, they arrive with high expectations of being entertained with distinctive and highly provocative experiences. Welcome to the era of experiential marketing!
Whether you’re a lover of all things ‘arty’ or just looking for some Christmas design inspiration then you’re in for a treat. Our Sevenses blog this month is getting festive and features inspiring Christmas creations from some of our best-loved retailers and institutions. We have a whole host of delights for you, including our favourite Christmas adverts, animations, exhibitions and book releases. We hope you all have a great Christmas and a very happy New Year.